Travel PR News - TravelClick’s North American Hospitality Review (NAHR): Average Daily Rates (ADR) Strong in Both 2nd and 3rd Quarters of 2017
Transient Leisure Travel Remains Strong in Second Quarter of 2017
NEW YORK, 2017-Apr-27 — As North American hoteliers forge ahead in 2017, average daily rates (ADR) are holding strong in both the second and third quarters of 2017 despite declines in committed occupancy*, according to new data from TravelClick’s April 2017 North American Hospitality Review (NAHR).
In the third quarter, for example, ADR for group travel is up 4.5 percent, but bookings are down -5.9 percent. Similarly, across all travel segments for the same quarter, ADR is up 1.9 percent, but bookings are down -4.3 percent. The transient leisure segment is showing positive gains in both bookings and ADR during the second quarter of 2017, up 6.6 percent and 1.3 percent respectively.
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