Hotel-Online - TravelClick and Google Expand Partnership to Help Hoteliers Maximize Revenue in an Increasingly Competitive Market
Partnership Gives Hotels an Edge with Early Access to New Beta Products and Unique Data
NEW YORK – March 6, 2018 – TravelClick, a leading global provider of data and revenue-generating solutions for hoteliers, today announced the Company’s expanded relationship with longtime partner Google to enable hoteliers to drive more direct bookings and revenue. This partnership helps independent and small to mid-sized hotel chains to better identify, attract and convert guests when using the combined Google and TravelClick solutions.
“In a world where hundreds of thousands of hotels compete daily to win reservations, Google’s meta search and advertising platforms make it easier for independent and small to mid-sized hotel chains to be discovered by consumers,” said Curtis Brewer, Senior Vice President of Reservations and Website Solutions at TravelClick. “When hoteliers engage with these same consumers using TravelClick’s CRM guest profiles, forward-looking demand data and best-in-class booking engine, hoteliers are able to convert more consumers into paying guests and optimize their pricing.”
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