Amadeus's presence in the hospitality sector has grown following the purchase of TravelClick for $1.52 billion in August.
"Hospitality IT offers a $7 billion addressable market that we believe offers tremendous potential for Amadeus and we regard as a strategic priority for growth," said Francisco Perez-Lozao, SVP of hospitality, Amadeus. "TravelClick brings us a portfolio of powerful products, complementary to our own; access to the strategically important mid-chain and independent market; and a global team with great expertise and experience, especially in sales and account management.
“This deal marks the next stage in TravelClick’s incredible journey of success in delivering groundbreaking solutions for hoteliers,” said Larry Kutscher, CEO of TravelClick. “I couldn’t be more proud of our team or more excited about the impact our combined companies will have on the hospitality industry as we begin to deliver the next generation of innovation for hoteliers.”
It’s all about strategy. Pérez-Lozao explained that now was the right time to strike a deal as the company looks to address the next segments in the hospitality marketplace, which include mid-large chains and independents.
Read more at Hotel Business.